Preaching in the electronic age: communication style resonance and listener satisfaction in today's preaching event

David A Michel

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Preaching in the electronic age: communication style resonance and listener satisfaction in today's preaching event

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MLA citation style (9th ed.)

David A Michel. Preaching In the Electronic Age: Communication Style Resonance and Listener Satisfaction In Today's Preaching Event. Garrett-Evangelical Theological Seminary. rim.ir.atla.com/concern/etds/ba9809ef-f043-4e22-8b5f-4eefd09cad64?locale=zh.

APA citation style (7th ed.)

D. A. Michel. Preaching in the electronic age: communication style resonance and listener satisfaction in today's preaching event. https://rim.ir.atla.com/concern/etds/ba9809ef-f043-4e22-8b5f-4eefd09cad64?locale=zh

Chicago citation style (CMOS 17, author-date)

David A Michel. Preaching In the Electronic Age: Communication Style Resonance and Listener Satisfaction In Today's Preaching Event. Garrett-Evangelical Theological Seminary. https://rim.ir.atla.com/concern/etds/ba9809ef-f043-4e22-8b5f-4eefd09cad64?locale=zh.

Note: These citations are programmatically generated and may be incomplete.

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David A Michel

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抽象的

The relationship between the preferred communication style of listeners, the resonance or dissonance of a preaching event's communication style and listener satisfaction was investigated. Communication style was operationalized from literature on media (primary orality, print, electronic), hemispheric lateralization (left-brain), and the Myers-Briggs thinking/feeling temperaments. Three communication styles were operationalized: discursive, presencursive, and presentational. Recent works on preaching were related to the styles. The hypothesis: when the communication style of a preaching event resonates with that of the listener, a higher listener satisfaction is reported. Three sermons were preached using the three communication styles, listener satisfaction ratings were secured, and a statistical analysis of style was computed. The conclusion: communication style preference and resonance do not influence listener satisfaction. An alternative finding is that all strata report highest listener satisfaction for the presentational style, and second highest for the presencursive style.

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